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Waste service online

Organic ranking improved by 700%

4.9.2022

Waste service brings garbage to a garbage truck
Waste service online

Organic ranking improved by 700%

4.9.2022
September 2, 2022
Waste service brings garbage to a garbage truck
Webinar

Organic ranking improved by 700%

4.9.2022
September 2, 2022

Initial situation

With its eCommerce site"abfallserviceonline.at", FCC Austria Abfall Service AG is one of the top providers in its segment. They offer a range of different "products" or services - from bulky waste disposal to the disposal of construction waste. At the same time, these offers have a very strong geographical reference.

Challenge

The requirement for Shopstory was to uncover as many relevant keywords as possible in relation to their offers, which have a high search volume and low organic competition. At the same time, it was also a matter of checking the keywords for their profitability and the additional visibility generated.

Solution

Once connected to the product feed, Shopstory AI was able to discover hundreds of new exciting keywords for each product. These keywords were used to enrich the product description and to create additional blog posts. After just one month, significant improvements in visibility and average position on Google were achieved. At the same time, Shopstory made it possible to discover new keywords for Google Ads every month. The software took over all of the manual effort and the customer only had to activate the recommended ads with one click.

"Shopstory allows us to automate a variety of activities, saving us a lot of time in processing."

Lucie Zumrova
Head of Group Communication & CSR

Results

  • 31% increase in organic ranking of selected products
  • Uncovering keywords with high demand and low competition
  • Increase in traffic by 6% on product pages and an increase in revenue

Speaker

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Results

31%
Increase in organic ranking of selected products
6%
Increase in traffic on product pages and an increase in revenue
"Shopstory is helping us outpace and leave our competition behind."

Lucie Zumrova

Head of Group Communication & CSR

Initial situation

With its eCommerce site"abfallserviceonline.at", FCC Austria Abfall Service AG is one of the top providers in its segment. They offer a range of different "products" or services - from bulky waste disposal to the disposal of construction waste. At the same time, these offers have a very strong geographical reference.

Challenge

The requirement for Shopstory was to uncover as many relevant keywords as possible in relation to their offers, which have a high search volume and low organic competition. At the same time, it was also a matter of checking the keywords for their profitability and the additional visibility generated.

Solution

Once connected to the product feed, Shopstory AI was able to discover hundreds of new exciting keywords for each product. These keywords were used to enrich the product description and to create additional blog posts. After just one month, significant improvements in visibility and average position on Google were achieved. At the same time, Shopstory made it possible to discover new keywords for Google Ads every month. The software took over all of the manual effort and the customer only had to activate the recommended ads with one click.

"Shopstory allows us to automate a variety of activities, saving us a lot of time in processing."

Lucie Zumrova
Head of Group Communication & CSR

Results

  • 31% increase in organic ranking of selected products
  • Uncovering keywords with high demand and low competition
  • Increase in traffic by 6% on product pages and an increase in revenue

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Initial situation

With its eCommerce site"abfallserviceonline.at", FCC Austria Abfall Service AG is one of the top providers in its segment. They offer a range of different "products" or services - from bulky waste disposal to the disposal of construction waste. At the same time, these offers have a very strong geographical reference.

Challenge

The requirement for Shopstory was to uncover as many relevant keywords as possible in relation to their offers, which have a high search volume and low organic competition. At the same time, it was also a matter of checking the keywords for their profitability and the additional visibility generated.

Solution

Once connected to the product feed, Shopstory AI was able to discover hundreds of new exciting keywords for each product. These keywords were used to enrich the product description and to create additional blog posts. After just one month, significant improvements in visibility and average position on Google were achieved. At the same time, Shopstory made it possible to discover new keywords for Google Ads every month. The software took over all of the manual effort and the customer only had to activate the recommended ads with one click.

"Shopstory allows us to automate a variety of activities, saving us a lot of time in processing."

Lucie Zumrova
Head of Group Communication & CSR

Results

  • 31% increase in organic ranking of selected products
  • Uncovering keywords with high demand and low competition
  • Increase in traffic by 6% on product pages and an increase in revenue

Playful Linkedin Icon
Playful Mail Icon

Initial situation

With its eCommerce site"abfallserviceonline.at", FCC Austria Abfall Service AG is one of the top providers in its segment. They offer a range of different "products" or services - from bulky waste disposal to the disposal of construction waste. At the same time, these offers have a very strong geographical reference.

Challenge

The requirement for Shopstory was to uncover as many relevant keywords as possible in relation to their offers, which have a high search volume and low organic competition. At the same time, it was also a matter of checking the keywords for their profitability and the additional visibility generated.

Solution

Once connected to the product feed, Shopstory AI was able to discover hundreds of new exciting keywords for each product. These keywords were used to enrich the product description and to create additional blog posts. After just one month, significant improvements in visibility and average position on Google were achieved. At the same time, Shopstory made it possible to discover new keywords for Google Ads every month. The software took over all of the manual effort and the customer only had to activate the recommended ads with one click.

"Shopstory allows us to automate a variety of activities, saving us a lot of time in processing."

Lucie Zumrova
Head of Group Communication & CSR

Results

  • 31% increase in organic ranking of selected products
  • Uncovering keywords with high demand and low competition
  • Increase in traffic by 6% on product pages and an increase in revenue

Playful Linkedin Icon
Playful Mail Icon

Initial situation

With its eCommerce site"abfallserviceonline.at", FCC Austria Abfall Service AG is one of the top providers in its segment. They offer a range of different "products" or services - from bulky waste disposal to the disposal of construction waste. At the same time, these offers have a very strong geographical reference.

Challenge

The requirement for Shopstory was to uncover as many relevant keywords as possible in relation to their offers, which have a high search volume and low organic competition. At the same time, it was also a matter of checking the keywords for their profitability and the additional visibility generated.

Solution

Once connected to the product feed, Shopstory AI was able to discover hundreds of new exciting keywords for each product. These keywords were used to enrich the product description and to create additional blog posts. After just one month, significant improvements in visibility and average position on Google were achieved. At the same time, Shopstory made it possible to discover new keywords for Google Ads every month. The software took over all of the manual effort and the customer only had to activate the recommended ads with one click.

"Shopstory allows us to automate a variety of activities, saving us a lot of time in processing."

Lucie Zumrova
Head of Group Communication & CSR

Results

  • 31% increase in organic ranking of selected products
  • Uncovering keywords with high demand and low competition
  • Increase in traffic by 6% on product pages and an increase in revenue

Written by
Hannah Moser
Written by
Hannah Moser

Interesting?

Simply fill out the form and download the full whitepaper.

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