Plenty of reasons for our software

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Save time

Whether you've taken over marketing yourself or handed it over to someone else. Our software supports you every step of the way, freeing up your time for the things that really matter.

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Fewer clicks

Never worry about unnecessarily complicated ad creation again. With Shopstory you can create ads in just a few clicks and in a fraction of the time that other tools or platforms demand.

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Automation

Shopstory's algorithms work 24/7 for you and constantly optimize your campaigns. We turn the right screws to get the most out of your advertising budget.

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On target

With Shopstory you no longer burn the advertising budget of your online shop. Instead of going up in smoke, your advertising budget is spend on your target group.

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Transparency & Control

Gone are the days when you have to leave your marketing in the hands of others. Our software shows you exactly what is happening with your advertising budget. What's more, you can intervene at any time if necessary.

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Reduce costs

Agencies or an entire marketing team can quickly make your marketing costs skyrocket. With Shopstory there is no hourly rate, but full performance.

Online stores love the Shopstory Ad Manager

Our customers love our Ad Manager and for good reason: We increase sales, reduce costs and save time.

150
+
online shops control their ads via the Shopstory software
25
%
ROAS increase on average across all online shops
57
min
Time spent per week on average - Shopstory saves money and time
Success Stories

We write success stories

What our customers say

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Shopstory has not only significantly increased our new customer sales & orders via Google Ads, but also minimized our weekly time spent on marketing.
Holzhandel Germany Logo

Nancy Bott

Head of Digital Marketing | Holzhandel Germany

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Before Shopstory, we struggled to get an overview of how our B2B business is impacted by Google Ads.
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Rocco Pavia

Head of Brand Management | Miss Lashes

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Through Shopstory, I get valuable tips on relevant keywords.
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Wolfgang Leutner

Head of Department New Business Development | EP Electronic Partner

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Shopstory has turned SEO into my ranking playground.
Logo of Balsam natural cosmetics

Verena Schebrak

CEO | Balsam Natural Cosmetics

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With Shopstory, we can automate a large number of activities and thus save a lot of time in processing.
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Lucie Zumrova

Head of Group Communication & CSR | Waste Service Online

Frequently asked questions

What is the Shopstory Ad Manager?

Shopstory is an intelligent online marketing platform for online shops. It guides you through the SEA and SEO jungle with recommendations specifically for your online shop to increase your organic visibility and sales through search engline marketing.

How does the Shopstory Ad Manager work?

Based on your store's profitability metrics, such as margin and average shopping cart, Shopstory analyzes keywords that are likely to be profitable for your online shop's marketing activities. You can either use our recommendations to guide your ad creation or let Shopstory automatically run ads for you. While the ads are running, our intelligent algorithms optimize them around the clock so that your ad budget is spent on high performing keywords to increase your ROAS (Return on Adspend).

Who is the Shopstory Ad Manager intended for?

Shopstory is aimed at online shops that want to increase their sales with little effort through search engine marketing by receiving personalized recommendations that show what needs to be done for optimal performance.

What problems does the Shopstory Ad Manager address?

Search engine marketing is complex and time-consuming. You need to have a lot of background knowledge, research keywords, fight your way through complicated ad creation processes, analyze performance and constantly make optimizations to ensure success. Shopstory does all this for you, saving you time and money and enabling you to concentrate on what's important - your business.

Which channels are supported by the Shopstory Ad Manager?

Shopstory's primary area of expertise is the Google environment. The main focus is on search campaigns, but we also serve all display networks such as Google Shopping, Gmail and YouTube.

What kind of online shop fits Shopstory?

Every small to medium sized online shop is a good customer for Shopstory. We support all major store systems, but especially if you use Shopware, Shopify or Woocommerce, you've come to the right place. If you just started your online business, it can be more difficult to get the best results with Shopstory. Therefore, we recommend Shopstory for online shops that already have some organic traffic.

What do I need to use the Shopstory Ad Manager?

All you need are accounts for Google Ads, Google Analytics, Google Tag Manager and Google Search Console, and a product feed URL. Sounds complicated? Don't worry! During our onboarding process, you'll get all the instructions you need to set up Shopstory. Our Customer Success Managers will help you if you get stuck and work with you to make final adjustments so you can be more profitable right away.

Do I have to be a Google expert to use Shopstory?

Not at all. Even if you've never been exposed to search engine marketing before, you'll be able to place profitable ads and improve your online shop's organic visibility in no time. Shopstory also supports you with great learning content, enabling anyone to become an expert in this field.

How much time do I have to spend with the Ad Manager?

Once your account is set up, we recommend you spend a few hours defining your favorite products, adding keywords to the keyword base so our algorithm can learn, and making minor adjustments to the ad copy. After you've placed your first ads with Shopstory, we recommend that you set aside about 1 hour per week to implement the recommendations.

How long does it take before I see the first results?

It takes time for Google to get to know your campaigns. Depending on the activity with Shopstory, our customers see first results after one month and big changes in sales after six months. Patience pays off.

Get started today

Still unsure? Convince yourself with a personal and free tour through Shopstory.

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